BershKa the company
Bershka is a fashion leader that targets these new and increasingly demanding consumers.
Bershka has a combined sales area of over 200.000 square meters. The company’s business encompasses: design, manufacturing, distribution and fashion sales in its stores.
Bershka’s team of designers, made up of more than 50 professionals are continuously assessing customer preferences, wishes and demands, each year offering some 4,000 different products for sale in its stores.
Bershka stores are designed as comfortable spaces that will appeal to young people, thereby turning shopping into a fun experience. Whilst they browse around the shop, selecting and trying on the clothes, they can also listen to the hottest sounds and check out the latest trends in urban art with the graphics and photo sessions featured in the store décor.
The unique Bershka windows, designed by a specialized team, are a powerful communication tool through which Bershka presents to the public the most important pieces of the collection. The shop window is renewed frequently during the season, and products on display are constantly adapted to the fashion within the store, reflecting the evolution of the trends throughout each season.